Selena Gomez hinted at what lies ahead in future for her brand Rare Beauty as rumours about its sale spread.
Benny Blanco’s fiancée clarified that the beauty brand is here to stay for now.
Gomez is more focused on company’s present.
She explained during her July 29 interview with Women’s Wear Daily that for her and her personal well-being, ‘it’s important for me[her] not to focus on the logistics, if that makes sense’.
The 33-year-old really runs her brand with her heart and soul into it, rather than treating it as merely a business.
“I put my heart into it,” she added. “I work really hard, and I love our community, especially my fans. They have gotten me through all of the ups and all of the downs of life, and they are with me.”
The Calm Down hitmaker shared about her attachment with Rare Beauty and the fact that she has so much more to do with it and add so much more to it.
“I’m so grateful that I’m in this place in my life where, you know, things could have looked differently,” Taylor Swift BFF elaborated. “The future for Rare for me is just the fact that we want to continue to create products. There’s still so much more room, there’s still so much more places we could go.”
As far as the sale speculations are concerned, even the brand’s CEO Scott Friedman rejected all such rumours and brought Only Murders In The Building star’s fans out of confusion with very clear claims.
“We haven’t made any decisions about any of that at all,” he shared with the outlet. “The rumors that have been out there have not been accurate. We’re focused on doing what we do best, and we have no idea how that will evolve in the future years.”
For the unversed, Gomez has debuted its first fragrance, Rare Eau de Parfum; the American singer is garnering praise for ‘revolutionizing accessibility’ with it.
